You won’t believe it: No sweat marketing! Take a look at Michael Barrington’s approach:

No Sweat Marketing

Marketing one’s books can at times appear to be a daunting task. Like most authors I have a well-developed plan which includes good use of social media, a solid website from which I also blog, make an occasional presentation and promote my books by writing articles for various magazines. But over the past two years I have developed an additional strategy – all due to my wife!

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