Thanks to Mary Helen Sheriff and Author Talk Network for this post: “Book Marketing: The magic behind the fairytale of a book’s success”

Once upon a time, marketing books was a key function of publishers. Now, though, most authors, whether traditionally or independently published, are expected to invest time and money into marketing and promoting their books. With over 2.2 million books published a year, the competition to garner attention for any specific title is intense. And, let’s be honest, we want our books noticed, so investing time and money wisely is the first step in marketing success. Continue reading “Thanks to Mary Helen Sheriff and Author Talk Network for this post: “Book Marketing: The magic behind the fairytale of a book’s success””

My Valentine to you: Publicize your book without bankrupting yourself!

announce-3192838_1920I started this blog for readers and writers because I wanted to share my experiences of wading through the publishing morass, hoping others can learn from them. Most of the time, I try not to rant, but today’s post contains a little bluster and perhaps enlightenment for those who are new to promoting their books.

Continue reading “My Valentine to you: Publicize your book without bankrupting yourself!”