I’m grieving the loss of dictionaries, thick, massive volumes that I used to get lost in. I would open a page and find hundreds of words, all of them demanding my attention, each a miniature world to explore. But now I’ve become a victim of on-line lexicons because they are handier than putting aside my laptop computer and marching into the other room to unload the Oxford from a bookshelf where it resides. (more…)
Go for the Gold and Hire a Publicist!
Since my novel Fling will be published in July of this year, I’ve been feverishly (and I DO mean feverishly) learning how to market the book. Its success will determine whether my other novels (three more) will also find their readers.
I have read from cover to cover, pen in hand to mark every important idea, David Cole’s The Complete Guide to Book Marketing, Kristen Lamb’s Rise of the Machines: Human Authors in a Digital World, and Patricia Fry’s Promote Your Book: Over 250 Proven, Low-cost Tips and Techniques for the Enterprising Author. I’ve searched the Internet from one end to the other, collecting other author’s stories on how they did it, my files bursting with information that I’ve had to cull through and categorize. By the time I finished, I was reeling.
In walks my stepdaughter Eva Zimmerman, Publicity Manager at Seal Press. I present her with 25 pages of notes summarizing my research, and she quickly puts it all into perspective. Instead of slogging through a quagmire of information and getting stuck every few minutes with questions of “how do I do this?,” I now have a manageable plan to follow that isn’t overwhelming. Yes, there still is a lot of work to do, but as Eva pointed out, I shouldn’t put my energy into areas that I hate or that won’t be fruitful. Go for the gold!
Not everyone has a stepdaughter who specializes in publicity, but if you don’t, you can hire one (a publicist, that is). And I highly recommend it. Professional publicists know things that non-professionals don’t. You wouldn’t go to a general practitioner to have kidney surgery. Nor would you expect a proofreader to give you the feedback that a developmental editor can. The same is true with marketing. Experts have access to lists and individuals that we mortals don’t.
So while all of my research did give me insight into what it takes to successfully sell books these days, I’m grateful that Eva is guiding the process and opening doors that I couldn’t have done by myself.
And, yes, she does do freelance work.















Foghorns blast through the 7 AM San Francisco overcast. The only woman in the place, I saunter into the longshoreman’s union hall, trying to appear as if I did this every day. A few cigarette-scarred wooden tables offer a place for the men to gather and talk while waiting to be called to work. Billowing clouds of cigarette smoke hang ominously over everyone.
Like detectives, writers need to be constantly observant, picking up clues from what people are wearing, how they gesture, the words they speak, the way they interact with others. They study people’s facial expressions and what they might suggest about the person, storing away the data in their memory banks. Or they’ll take notes in a writer’s journal that they’ll refer to later.
Memoir writing blurs the line between truth and imagination in this revealing conversation with Lily Iona MacKenzie. We explore how creative writing techniques shape both fiction narrative and personal stories, as Lily explains her unique approach: “you lie in service of the truth.”
Yesterday, I had to kill time (terrible metaphor) while waiting to hear a friend of mine do a reading of his newly published memoir at a Corte Madera bookstore. So I hung out at Marin County’s Corte Madera Library.
For years I felt guilty about breaking the heirloom toys my stepfather’s mother had preserved, relics of another era. I can still remember the excitement of lifting each object out of the boxes where they had been stored and bringing them to life again: tiny china dishes with hand-painted flowers; a miniature stagecoach carrying riders and pulled by horses; dolls with porcelain faces and hands, features frozen in smiles, dressed in stylish Victorian gowns; a doll house with elegant furniture and a family. 


Editing writing requires tremendous restraint. I was reminded of this recently when a poem I had submitted to an anthology was accepted providing I approved of the editor’s changes. I’m open to thoughtful revision suggestions—a text can always be improved—but I assume the recommendations will be just that, insightful observations that cause me to re-think my work. In that light, I can re-enter a poem or story and see if any of the ideas resonate enough for me to make changes. Yet since I’m the poem’s creator, I expect to revise it myself and have the last word on its content.
I’ve been thinking about how loosely we use abstract words like love, happiness, and truth as if they had concrete, observable meaning. I tend to revolt from using love to close my email or other exchanges unless I really feel love for the person I’m corresponding with. It bothers me when people sign their correspondence “love” without considering whether or not the emotion really applies to the recipient. Maybe you feel loving towards someone on most days, but not every day. Isn’t it deceitful to say “love” if you aren’t feeling it at the moment? Wouldn’t such a response seem confusing? It leads the reader to believe that the writer actually has such strong feelings, that somehow we’re part of the writer’s inner circle. Often that isn’t true.
Being a first-rate writer requires the same kind of training that an architect receives. A typical program includes courses in architectural history and theory, building design, construction methods, professional practice, math, physical sciences, and liberal arts. Writers may not need to study math or the physical sciences, but they do need to give themselves the best liberal arts education they can find, both formal and informal. And like architects, in order to be successful in their field, writers need not only vision and a rich imagination but also a strong foundation.
Thank you, Zackary Vernon, for taking the time to share your professional writing journey with me and my readers.
Being part of an on-line writing group for several years has provided many benefits. But with the positives come a few negatives.
Until recently, if I had wanted a restful getaway, I would not have chosen San Francisco or any big city. Getting away meant heading out of town, usually for a coastal inn. I wanted the leisurely pace and ocean views of Mendocino, Pacific Grove, Carmel, or Big Sur.
Onyx wind chimes shaped like birds hang outside my bedroom. Each time a breeze stirs them, their music reminds me of the first trip I took to Mexico. While there, I was hoping to discover a part of the country that photographs can’t capture—the spirit of the place. Lawrence Durrell claims that landscape communicates this aspect. He says, “All landscapes ask the same question in the same whisper, ‘I am watching you—are you watching yourself in me’?”
I recently reread Henry James’ The Portrait of a Lady and have mixed feelings about the era and the characters. It’s difficult to read about Victorian morés from a 21st Century perspective. Not only do I need lenses that will give me a bi-cultural perspective, but I also feel squashed between a culture clash. Not long after I finished with Portrait, I read a review of A. M. Homes’ book May We Be Forgiven in The New York Review of Books. One of her main characters says,
I’m remembering a fascinating article I read in the New York Review of Books some time ago about Joseph Cornell. In many ways, he feels like my spiritual father. I love his quirkiness, his living on the periphery, his unique vision. Reading about him makes me want to go out and haunt junk shops for interesting memorabilia to make things with, to start a collection that I can draw from. I had an image of turning an old radio into a kind of Cornell box.